SEAT Reveals its First Sports Car Under the New CUPRA Brand

The CUPRA TCR will be the new brand’s first racing car. It will officially compete in the TCR series in the 2018 season. The new CUPRA TCR will come with the new CUPRA logo on the front and the rear with the official and emblematic copper colour, with different bumpers, steering wheel, bonnet, and bucket seats to the normal CUPRA model, as well as an ECU with adapted software to comply with the 2018 Balance of technical regulations.

SEAT’s motorsport division, which previously operated under the SEAT Sport banner, will also be integrated into the Cupra brand.