SEAT adds bold new Liminal and Hypnotic colours to Ibiza and Arona
SEAT has added two new paint colours, Liminal and Hypnotic, to the 2026 Ibiza and Arona, expanding the updated range with bolder styling.
SEAT and CUPRA celebrates the opening of the battery assembly plant, a key milestone in the final stretch of its transformation to electrification
The new facilities cover an area of 64,000 square metres and have the capacity to assemble one battery system every 45 seconds, which equates to 1,200 battery systems per day and 300,000 per year.
New 2026 SEAT Ibiza First Look (Video)
We take a first look at the new 2026 SEAT Ibiza, with a refreshed exterior and interior design as well as new technology for the car.
New 2026 SEAT Arona First Look (Video)
We take a first look at the new SEAT Arona for 2026, featuring an updated design with new lights, bumpers, and interior improvements and more.
Markus Haupt confirmed as Chief Executive Officer of SEAT and CUPRA
He has over 20 years of experience in different locations and positions at the Volkswagen Group and a career that began at SEAT.
SEAT S.A. moves towards electric car production in Martorell
These parts will be used for the two electric models it will produce in Martorell in 2026, starting with the CUPRA Raval, followed by the production version of the Volkswagen ID. 2all
SEAT Celebrates its 75th anniversary
SEAT S.A. celebrates its 75th anniversary amid a major transformation to put Spain on electric wheels and turn it into a hub for electric mobility.
Wayne Griffiths, CEO of SEAT and CUPRA, has decided to leave the company at his own request with immediate effect
Markus Haupt, Executive Vice-president Production & Logistics of SEAT S.A, will assume interim leadership of the company, with a successor to be announced at a later date.
SEAT S.A. achieves 7.5% sales growth in 2024 despite challenges in the automotive industry
CUPRA continues breaking records with 248,100 deliveries in 2024, a 7.5% increase on the previous year.
Watch the SEAT S.A. (inc. CUPRA) Annual Media Conference Here Thursday 13th March 11:30am
The event will take place on 13 March at CUPRA HQ, Martorell, at 11:30am GMT (12.30pm CET) and will be streamed live
SEAT and CUPRA offer up to £1,000 off new models until 31st March
SEAT and CUPRA are also offering further incentives on finance deals.
SEAT and CUPRA UK celebrate successful 2024 with record market share
Joint results saw a total of 67,180 registrations in 2024 – 16.2% increase on 2023. SEAT CUPRA UK achieve record combined market share of 3.4%
