- Feb 28, 2002
The SUV era is continuing full steam ahead with Sports Utility Vehicles (SUVs) taking up a larger share of the market year after year. In 2021, they accounted for 46% of car registrations in Europe, 5% more than the previous year.
A clear example of this growth evolution is SEAT’s own range. In 2022, six years after the launch of SEAT’s first SUV, the brand has exceeded the one million mark in units sold of its three SUV models: Arona, Ateca, and Tarraco.
Last year, the SUV range accounted for 49% of the brand’s global sales, totalling 192,100 units. Design, versatility and sporty driving play an essential role amongst the reasons for their popularity.
The one millionth SUV was a SEAT Arona, which is produced at the Martorell factory. Since its launch in 2017, SEAT’s urban SUV has become the brand’s most popular car, with 481,585 units sold globally. A bestseller in Spain in 2021, this is the first time an SUV has led the market, selling close to 98,000 units in Spain...