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CUPRA UrbanRebel Concept fully revealed with 0-62mph in 3.2 secs (video)

The CUPRA UrbanRebel Concept gives an idea of the future design language of the urban electric vehicle, which will be launched in 2025.


CUPRA is pushing the limits with its most radical interpretation of an urban electric car. The race car mixes pure electrification, sustainability and performance with the exciting aesthetics of the virtual world. The CUPRA UrbanRebel Concept gives an idea of the future design language of the urban electric vehicle, which will be launched in 2025.

UrbanRebel Concept Video

Racing is at the core of CUPRA’s DNA and that’s why the company decided to present the vision of its 100% all-electric urban vehicle first as a race car with bold and sharp looks: the CUPRA UrbanRebel Concept.

“The CUPRA UrbanRebel Concept is a radical interpretation of the company’s urban electric car, due to be launched in 2025. This racing concept gives an idea of the design language of the future street-car and will inspire its creation. The urban electric car is a key strategic project not only for our company, but also for the Volkswagen Group, as our aim is to produce more than 500,000 urban electric cars per year in Martorell for different Group brands. The urban electric car will democratise and make accessible electromobility to the masses.”

Wayne Griffiths, CEO of CUPRA
CUPRA Urbanrebel concept car

The CUPRA UrbanRebel Concept builds on the design foundations of the 100% electric urban vehicle, that will be launched in 2025. The road version will mix astonishing design and amazing dynamics and will be based on the Volkswagen Group’s MEB short platform.

It represents a revolution in the brand towards a more progressive design language, while maintaining the values that identify each CUPRA model: its sportiness and character making it an unconventional challenger brand.

CUPRA Urbanrebel concept car

Emotional and radical

“The CUPRA UrbanRebel Concept injects a gamification look to the racing car, projecting a radical interpretation of the company’s urban electric car,” said Jorge Diez, CUPRA Design Director. “Each contoured line and sculpted surface in the design is brought to life by a livery that uses kinetic particles to add movement to the surface as light shifts across it.”

This racing version will influence the road version of the urban electric car, but the core elements are enhanced to give the vehicle an even more rebellious character.

The CUPRA UrbanRebel Concept is rooted in the design philosophy of CUPRA: an emotional and genuine design that stands out thanks to striking and athletic lines, a bold expression, with a gender-neutral approach and amplified by the electric era.

CUPRA Urbanrebel concept car

This is demonstrated in the design identity of the CUPRA UrbanRebel Concept:

  • At the front, the shark nose was created using a negative surface. The front face is also emphasized by the new triangular signature in the headlamps.
  • Its wraparound window graphic generates the visual effect of a helmet – as in the CUPRA Tavascan Concept – and gives continuity between the windows around the whole car to deliver the effect of a floating roof.
  • Moving to the side, the car shows athletic proportions, thanks to the wedge line – from the C-pillar to the front door – with diagonal sculptural surfaces., that create tensional contrast. The rear view of the UrbanRebel Concept shows athletic shoulders, in a new interpretation of the design seen in the CUPRA Formentor.
  • The rear features an iconic design thanks to horizontal proportions. On top of that, the large spoiler – a nod to racing cars seen in the virtual world – gives it an imposing sharp look underlined by the negative surface beneath it.
CUPRA Urbanrebel concept car

With a total length of 4,080mm, a width of 1,795mm and a height of 1,444mm, the car teases the proportions of the future urban electric car in a racing disguise.

The CUPRA UrbanRebel Concept delivers 250kW of continuous power and up to 320kW at its peak. It can accelerate from zero to 100 km/h in only 3.2 secs. 

CUPRA Urbanrebel concept car

The CUPRA UrbanRebel Concept mixes pure electrification, sustainability and performance with exciting aesthetics influenced by the digital era. It gives an idea of the future design language of the urban electric vehicle, that will be launched by the company in 2025.

CUPRA Urbanrebel concept car

The CUPRA UrbanRebel Concept will be unveiled at the preopening of the new CUPRA City Garage in Munich, during the IAA Munich International Motor Show.

CUPRA Urbanrebel concept car

What do you think? Let us know in the comments below.

Seastormer

Cupra Leon VZ2 300/CBF1000
Apr 25, 2014
5,063
722
68
Edinburgh (Scotland)
Looks sweet doesn't it. Shame it's so long to wait for the road version.
The road version will have be toned down in looks and performance, otherwise it will cost far too much for the average CUPRA buyer. We need around 4.5 -5 secs to 60 and approx £40,000 max if they want us out of our petrol cars.
 
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Glosphil

Active Member
Nov 10, 2004
421
182
Gloucestershire
The road version will have be toned down in looks and performance, otherwise it will cost far too much for the average CUPRA buyer. We need around 4.5 -5 secs to 60 and approx £40,000 max if they want us out of our petrol cars.
It's meant to be an urban car!

0-60 in 8+ seconds & a price well under £30k is what is needed to convince those wanting an urban car to buy.

How many private buyers spend
£40k+ on car to use locally?
 
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Glosphil

Active Member
Nov 10, 2004
421
182
Gloucestershire
It's meant to be an urban car!

0-60 in 8+ seconds & a price well under £30k is what is needed to convince those wanting an urban car to buy.

How many private buyers spend
£40k+ on car to use locally?
"The urban electric car will democratise and make accessible electromobility to the masses.” and produce 500,000 per year.

Not at £40k+

Still waiting for an corsa/fiesta/fabia/etc replacement at less than £25k; then electric sales can really increase.
 

SRGTD

Active Member
May 26, 2014
2,443
1,324
It's meant to be an urban car!

0-60 in 8+ seconds & a price well under £30k is what is needed to convince those wanting an urban car to buy.

How many private buyers spend
£40k+ on car to use locally?

Agree; it’s a B segment car - it’ll need to be priced below £30k to appeal to the target market which will be Ibiza, Polo, Fabia, A1 (and similar) buyers.

VW has intimated its forthcoming ID.2all (the equivalent of the Cupra Raval / UrbanRebel) will be priced at under €25k (approx £21,700); if it is, then it should be competitively priced compared to other competitor’s B segment EV’s, although I dare say at that price it may not include some of the ‘must have’ options / functionality that some owners expect to see as standard. It’s likely it’ll be possible to retro-add some of that missing functionality by paying an activation fee and then a monthly subscription payment, as that seems to be the direction that car manufacturers are heading (BMW have started doing this).
 

kimimaru

Active Member
Feb 15, 2010
336
30
West midlands
hardcore cars are super expensive and ordinary joe cant afford it.
This is another one to join MINI GP, you see one per town . LMAO
that urban is to be on £50k price without the options and then ask why the sales are low . LMAO
 

Seastormer

Cupra Leon VZ2 300/CBF1000
Apr 25, 2014
5,063
722
68
Edinburgh (Scotland)
What is the point of CUPRA then, as SEAT was all ready providing cars for ordinary joe. I thought they were supposed to be making sporty cars a bit quicker than SEAT, thats why you only get a Leon FR now and not a Leon Cupra. If the electric CUPRAs are not quicker than the electric SEATs or CUPRA petrol's, then I think it's all a waste of time.
 

Seastormer

Cupra Leon VZ2 300/CBF1000
Apr 25, 2014
5,063
722
68
Edinburgh (Scotland)
It's meant to be an urban car!

0-60 in 8+ seconds & a price well under £30k is what is needed to convince those wanting an urban car to buy.

How many private buyers spend
£40k+ on car to use locally?
At that performance it may be Urban, but certainly not a Rebel, I thought CUPRA was all about the image, Imagine if Hells Angels all rode around on 50cc mopeds. o_O
 

Seastormer

Cupra Leon VZ2 300/CBF1000
Apr 25, 2014
5,063
722
68
Edinburgh (Scotland)
Cupra now not all about performance - Cupra Leon with 1.5TSi (150) engine!
Yeh, and when that 1.5 was first introduced many folk questioned why CUPRA had gone that way, as it was just the same performance as the SEAT Leon FR. Hardly a hot hatch which CUPRA (which stands for Cup Racing) should be promoting, when it was supposed to be the new sporty brand, as it just devalues the name.