Glow plugs only heat up for about 10seconds max. After that they switch off. As soon as the light goes out, start the engine as they will be cooling down. Suggest changing the glow plugs if they don't warm up too well. In your owners manual, it mentions starting and if I remember correctly, they are not really needed over 5 degrees, I still let mine warm up though. Obviously, the warmer the engine temp, the shorter the glow plug warm up time.
If you are checking the glow plugs, take them out and do a resistance check with a multimeter. Put one probe on the connector at the top of the glow plug and one where it earths on the screw thread. The resistance should be no more than 5 ohms.