The CUPRA Formentor, the first vehicle developed specifically for the brand, has been nominated as one of the seven finalists in the prestigious European Car of the Year 2021 award.
This is the culmination of a short journey for the brand, which started in February 2018 when CUPRA was born. The product range has been expanded and transformed since then, including CUPRA Ateca, CUPRA Leon and CUPRA Formentor.
“The CUPRA Formentor’s nomination in this year’s Car of the Year award is a tribute to the hard work and dedication of the brand’s entire team. The CUPRA Formentor, our first uniquely designed and developed model, is a real game changer: It brings a dimension to the market that hasn’t been seen before, helping make the brand more visible and desirable. With the CUPRA Formentor, we are joining a new growing segment in Europe.”Wayne Griffiths, President of CUPRA and SEAT