TBH I don’t think the Golf R sales would be impacted by the Cupra
hatchback being 4wd drive down to badge
snobbery. End of the day the Seat is a better looking car than the golf but engine and interior are near on identical and apart from the odd hard plastic panels in the seat compared to the Golf there’s very little difference and despite this the golf sells more than the seat Leon even with the price difference
I'd agree with you that the golf sells more, if not for the fact that after the mk3 Leon
came out, I have seen a sharp increase in the number of leons i see on the roads. Before 2012 I didn't know what a leon was, and i rarely saw Mk2's. After being a member of this forum, i ocaisionally catch Mk1's about the place but only because i am now looking for them.
Golf's have historically been a "cheap" reliable car. which is why my Grandparents have been buying golfs for generations, but after the emissions scandal, they moved away from the golf.
I also used to have a golf, i mean girlfriened who owned a golf, and whilst it was nice to drive, it wasnt as nice to drive as my leon, and she agreed. But her reason to stick with the golf was "its still not a golf though is it". Badge
snobbery sells cars, and I'd wager that the leon is a relatively "new" car in mainstream cars. When i was at school the people whos paretns could afford to buy their kids a nice car chose from Golf, Fabia, Fiat 500, Clio, or a polo, some had a fiesta or a KA, but not one had a leon or an ibiza
seems to have become more popular now after its most recent design change to make it more "bling". Id say that in the last 3 years, Seat cars now sit on par with VW in terms of popularity. Sales figures obviously say otherwise, but in terms of seeing them on the roads, theres far more seats about now than there was 4 years ago.
EDIT: if anything, back when i bought my second car in 2012, Skoda was more popular than Seat.