From an article in todays Motorsport News....MotorsTV won't be showing the BTCC or support races next year.
Alan Gow BTCC supremo, said on the BTCC forum:
"Whilst we appreciate the coverage MotorsTV have given, it should also be put into perspective; their coverage of the BTCC was viewed by about only 8% of the number of viewers that watch our ITV coverage."
Those small audience numbers that MotorsTV delivered are nearly impossible to justify, given the very significant costs involved in producing such coverage.
Broadcast arrangements (for all sports) change and develop all the time - nothing stays the same forever and this now also gives us the opportunity to explore other broadcast opportunities for the future, which we have not been able to do until now due to MotorsTV's exclusive digital-platform arrangement."
Alan Gow BTCC supremo, said on the BTCC forum:
"Whilst we appreciate the coverage MotorsTV have given, it should also be put into perspective; their coverage of the BTCC was viewed by about only 8% of the number of viewers that watch our ITV coverage."
Those small audience numbers that MotorsTV delivered are nearly impossible to justify, given the very significant costs involved in producing such coverage.
Broadcast arrangements (for all sports) change and develop all the time - nothing stays the same forever and this now also gives us the opportunity to explore other broadcast opportunities for the future, which we have not been able to do until now due to MotorsTV's exclusive digital-platform arrangement."